Mercedes Benz ‘Maybach’

Mercedes launched their flagship luxury car – the Maybach, at the Auto Expo in New Delhi. The event is inevitably packed to the rafters with little space to move or downtime to experience all that the car has to offer indeed. The expo is filled with more of the same, and for luxury at this level – we worked to build something unseen at the auto expo before.

An immersive augmented reality experience was built alongside a host of other connected features to help customers and journalists navigate, schedule and experience the Maybach and other vehicles at the Mercedes stand.