We are not an agency.
We are a creative culture.

The pillars of our culture

Adulting

We’re a group of exceptional individuals – each brilliant at what we do, responsible to our peers, keen to learn and grow, hard-working, and highly effective collaborators.

We want to build a team of adults who work collectively in pursuit of ambitious goals – it is with such a team that you learn the most, perform your best work, improve the fastest, and have the most fun.

This is what it is to be an adult, at least highly functioning one!

Informed Captains

We don’t let leaders become bottlenecks, our approach helps create leaders. At CLA we’re going to appoint a ‘captain’ responsible for every significant decision – a captain of the ship who makes a judgment call after sharing and digesting others’ views – always based on the best interest of the company and our client.

We do not design, decide or define by committee or by just one individual. This can slow us down, and we’re always nimble.

Freedom & Responsibility

Our goal is to inspire, not manage people. We trust our colleagues to do what they think is best for CLA and her interests — giving them freedom, power, and information in support of their decisions. This in turn, generates a sense of responsibility and self-discipline that drives us to do great work that benefits the company.

We will create a sense of ownership so that this behaviour comes naturally.

Creativeland is a belief shared
by over 300 people

The Creativeland way

Welcome to Creativeland. We are not a boutique agency or a niche creative shop. In fact, we do not even like to be referred to as an advertising company. We are an emerging creative culture. While Creativeland Asia offers a host of services, it is not about integrating everything under one roof. It is about having an integrated philosophy of creativity across everything that’s offered.
We believe in collaboration. We believe in teamwork. We believe in collective energy and cohesive strength. We believe in being able to experiment. We believe in keeping an open mind. We believe in honesty. We believe in hard work. We believe in giving things a chance. We're open to new ideas and experiences. We're open to change. We're open to cross-pollination. We're open to things that do not exist yet. We hate bureaucracy. We do not like complicating things. Most of our hard work goes into minimizing complications and obstacles that come in the way of great work. Beyond that, advertising and creativity are simple.
Creativeland is a place where great minds and great brands grow each other. It’s where you come to experience, create, nurture, build, think, play and share a passion for ideas and build brands. We have been fortunate to partner with clients who passionately love and believe in their brands.
Culture is its people. The strength of Creativeland and that of our ideas come from the talent we house. So, we have handpicked some of the most awarded skills to work at Creativeland. Diverse and different. Passionate and focused.
At Creativeland, we promote a multicultural environment, teams, enthusiasm and FreeThinking™. We detest mediocrity, complacency and the road much travelled. We do not encourage complex hierarchy, bossing and tantrums.
There is freedom to think and do. There’s the freedom to explore and experiment. And there’s the freedom to develop and grow.