Godrej Masterbrand


With Godrej Masterbrand, we had our task cut out: define a brand that makes almost everything under the sun; almost everywhere under the sun.


We started by asking a simple question - Why? From locks, FMCGs and appliances to real-estate, aerospace and agricultural research, we tried to define the purpose that has driven Godrej for over a century. And by doing this, we found the best way to tell their story to the world, and create admiration that a thought-leader brand like Godrej deserves.

Godrej Masterbrand